Case study: Tradie Bamboo Undies
- Caitlin May
- Aug 10, 2022
- 1 min read
In 2022, former rugby player and star of 'The Bachelor Australia', Nick Cummins (also known as the 'Honey Badger') has partnered with 'Tradie' underwear brand for their latest ad campaign.
Activity:
a) Watch the ad below and identify any stereotypical 'Aussie' language.
b) As a class, discuss the purposes of this ad.
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